Marketing
Insights
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Marketing
How Video Marketing Can Benefit Your Business In 2017
Content marketing has become increasingly more visual over recent years, from infographics, to gifs through to videos wherever you go you’re likely to find...
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Marketing
Actionable Ways You Can Turn Your Christmas Shoppers Into Year Round Customers [Updated]
The Christmas season is a pivotal moment for online businesses, not only is it the perfect time of year for increasing your traffic, sales and...
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Marketing
How To Plan A Successful Christmas Email Campaign
It’s officially December, Black Friday is behind us, Cyber Monday is out of the way, there’s no more distractions and nothing left between...
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Marketing
Are Your Christmas Pay Per Click Ads Ready?
The Christmas season is quickly approaching and while you may be getting ready with you Christmas deals, landing pages and email marketing, there’s another...
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Marketing
Can You Deliver? Effective Christmas Shipping Tips To Get You Through The Season
As much as we might hate to admit it, Christmas is coming and with more and more shoppers retreating online to shop instead of the...
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Marketing
Black Friday & Cyber Monday 2018 – Everything You Need To Know
Over the last 5 years Black Friday and Cyber Monday have become two of the biggest shopping days of the year, not only in the USA...
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Marketing
Everything You Need To Know About Marketing To The Next Generation
In 2016 we’ve seen a huge focus on how brands and retailers should market to young audiences, particularly the 18-25 demographic, also known as ‘millennials...
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Marketing
5 Ways To Effectively Market To Older Audiences
When it comes to your marketing it can be easy to ignore older generations, with so much focus on the younger demographic, social media and...
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Marketing
SEO Trends You Need To Be Aware Of In 2017
The world of SEO is constantly and rapidly changing and as we quickly move towards 2017 it’s incredibly likely that we’re looking to see...
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Marketing
Multichannel Selling: 4 Ways To Increase Your Sales
The way in which businesses interact with customers continues to change, no longer do businesses rely on brick and mortar stores to increase sales, there...
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Marketing
5 actionable tips to drive back to school sales
Back to school season has proven to be an important time for online sellers. With so many students going back to school, sixth form and...
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Marketing
3 ways technology has changed the sports world
In recent times, technology has had a huge impact on almost every aspect of our society. There isn’t an industry out there which hasn...
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Marketing
Effective practices for Googles newest adwords changes!
So far this year Google has rolled out a number of changes to their adwords service, from minor cosmetic changes to the removal of ads...
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Marketing
The ultimate guide to gifs and how to embrace them!
GIFs have been dominating the online world for a number of years now, from Tumblr posts to Buzzed articles to even Facebook messenger these days...
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Marketing
Coke TV: Influencer innovation or obvious advertising?
A few months ago soft drink giant Coca Cola launched it’s new “CokeTV” Youtube channel, in a bid to reach out and connect with...
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Marketing
Email marketing: Push or pull marketing?
When it comes to marketing there are two different strategies, push and pull. Push marketing, a form of advertising which sends some kind of communication...
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Marketing
How email marketing can help promote your deal of the day!
A deal of the day is a ecommerce strategy in which a business offers a promotion on a single product or service for a limited...
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Marketing
The art of emoji: Is it time to utilise emojis in your marketing?
Emojis are everywhere, in texts, in Facebook posts and even in the Oxford dictionary and now with more and more brands jumping on the emoji...
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Marketing
Leader of the pack: Why consumers keep going back to ASOS!
On a personal level, I’ve been an ASOS shopper for years, it’s my first point of call when shopping online, even before heading...
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Marketing
The launch of Android Pay in the UK; everything you need to know
Google’s contactless payment system Android Pay has finally been launched in the UK. Working in a similar way to Apple Pay, Android Pay allows...
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Marketing
How technology has revolutionised the wedding industry
Planning a wedding is a big deal, from the dress to the photographer to the flowers, there’s a lot to plan and over the...
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Marketing
5 important pros of Google analytics
Google Analytics is an important tool which lets you track many important statistics and information about your website. Knowing things such as who accesses your...
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Marketing
How digital marketing has revolutionised the estate agent industry
10 years ago if you were looking to buy or rent a property it would require going to speak to an estate agent in person and...
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Marketing
The benefits of advertising through Bing
When marketing your business, having a solid Pay Per Click campaign is essential, there are many different platforms you can use, each with their own...
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Marketing
5 effective ways of marketing to young people
There are so many opportunities for brands to promote their products to the younger generation but it’s something that many brands still seem to...
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Marketing
Why PPC is key for the success of your business!
The competition to be the number one result on Google is tough and with thousands of companies desperately trying to reach that position, you need...
