Based in the North East of England, established car retailer Pulman have been selling new and used cars online and at their family-run showrooms for over 25 years.

Even with a robust brand, Pulman identified their digital marketing as a crucial area to help maintain steady growth, acquire new customers, and stay ahead of local and national competitors. 

We’ve been closely working with Pulman since 2022 on their Google Ads campaigns to align strategies with their core business goals. From fully restructuring their account, to resolving tracking issues, to streamlining their core campaign goals; we created a strong yet adaptable Google Ads strategy that evolves with the business and responds to the constant developments in the motor industry.