Meridian Parks offer holiday homes situated across their 14 picturesque parks (and growing!) across the UK.
We first started working with them on their Google Ads campaigns ensuring they captured the right traffic to improve their conversion rates. Through a range of campaign types, we built a complete funnel strategy that enabled us to target the right people, at the right place, at the right time.
After seeing success with their Google Ads, they worked with us to redevelop their website ,ensuring the different parks and holiday caravans were front and centre of the brand. By featuring imagery of the different parks alongside stock levels and key features, we brought the parks to life and made it easy for customers to browse.
Furthermore, customers usually want a holiday home that’s situated not too far away from where they live as they’ll often be using this several times throughout the year. Therefore we made it easy for people to find the right park as they can enter their postcode into the search bar and see a list of parks ordered by proximity. This allows them to filter results to find their ideal holiday home with ease.
Through the launch of their new website and robust marketing strategy, we’ve helped Meridian Parks transform their online presence and we continue to support their growth.
