Google Ads Marketing

West Nautical

ClientWest Nautical

Project Overview
Luxury yacht charter company West Nautical came to us to build and manage their PPC Google Ads campaign. As an international brand, West Nautical charter and manage a large fleet of yachts that sail across destinations around the world.

With travel destinations in the UK being limited due to the Covid-19 pandemic, our clients wanted our PPC strategy to focus on driving their UK and Guernsey-based yacht charters. However, they also wanted to drive enquiries for their yacht management service that would be an international campaign.

We focused on building effective Search Campaigns that would drive bookings and enquiries for their UK South Coast and Guernsey yacht charters. Their Yacht Management campaign would target yacht owners throughout Europe's coastal desintations.

Google AdsStatistics

increase in Conversions
50%
decrease in Cost Per Conversion
37%
increase in Conversion Rate
53%

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