We partnered with Tiah Lighting to develop their brand identity, create a user-friendly ecommerce website, and design a tailored Google Ads strategy. A key focus of the project was simplicity and ease of navigation allowing customers to find the right lighting. We implemented different filters so that customers can quickly browse by type, best sellers, or room, making it easy for them to find the right product.
By removing friction points, we created a smooth user experience which increases the likelihood of conversions. The clean, minimal design further supported this, helping visitors find what they need. Our partnership with Tiah Lighting enabled us to build the brand from the ground up, ensuring that the website, brand strategy, and Google Ads campaigns were aligned for success.
