Web Design Google Ads SEO Marketing

GBGS

ClientGBGS

Project Overview
The Great British Groundscrew wanted a new website to give their brand a refresh. We created a design that complimented the style of their new photo and video content to better present their work and improve the user experience of the website.

The website showcases the services and products of GBGS along with providing information about the company and their past projects. All this information combined helps to provide many different types of users with the information they are looking for.

The Installer page shows the user a map view of available installers they can contact to complete their project. This has been customised with their new brand colours to incorporate a consistent use of brand identity throughout.

We also launched their Google Ads and Facebook PPC campaigns to help generate leads and boost the growth of their business alongside their new website.

NewWebsite

Google AdsStatistics

increase in Clicks
99.67%
increase in Conversions
2,650%
decrease in Cost Per Click
68%

Facebook AdsStatistics

increase in Leads
44.4%
decrease in Cost Per Lead
28%
decrease in Cost Per Click
85%

Search TermRankings

WebsiteFeatures

VideoClips

The strong use of video content throughout brings the website to life, showing strong visuals of the innovative services Great British Groundscrew provide. This also explains the process visually alongside text to make the user experience more exciting.

InstallerMap

The bespoke map design is in keeping with the brand colours, showing where customers can find their nearest installer and contact details.

DynamicSide Menu

We designed a dynamic menu which incorporated the brand colours and photographic content to communicate their brand identity. The menu features social links, contact details and full website navigation. The menu also gives a chance to showcase their details of their well recognised logo.

GBGSTestimonial

Discovery Design have designed and delivered on our website development. Their marketing and SEO assistance has proved invaluable to our continued growth and success.

Peter Toole

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