Sometimes all we need is breathing room.
In fact, when it comes to website design, it’s a good thing to give your content, as well as your visitors a little room to breathe.
Whitespace, or negative space as it’s often known, is the section of the page you’ve chosen to leave blank or empty. This refers to the space between your images, text, graphics, video or other elements of your page. Whitespace is left intentionally untouched, giving visitors the opportunity to better process information, offering better usability.
There are website owners out there who think it’s necessary to cram as much information into a web page as possible. While it does appear to make sense initially, adding too much content to a page can lead to a website that no longer functions as well as anticipated.